The Sales Presentation

This morning I wrote about Script for Cold Calls. The follow-up is probably just as interesting. It is about how to make the sales presentation.

The overall model for his method is as follows.

  1. Properly qualify the prospects on the phone
  2. On the first meeting you should determine if you can work together. (And that you actually can make a solution on budget and on time. If so, book the next meeting.
  3. On the second meeting you should do the presentation of your solution. If the previous steps have been done correctly, your chances of landing the client should be about 80%.
by Claus Witt

March 12, 2009  Tags:   Posted in: Business